House Solution Egypt · 10 Percent Sales Growth in 3 Months with The Commerce Gear

How a full funnel digital performance strategy accelerated bookings for Apartments For Rent in Maadi and other key neighborhoods.

In early 2025, the team wanted to transform their digital acquisition engine from a mix of siloed campaigns into a single, measurable performance funnel. Instead of guessing which channels worked, House Solution Egypt needed a partner that could attribute every click, lead and contract to clear actions across the funnel.

By submitting a detailed RFQ via Entasher.com, the agency connected with The Commerce Gear, a performance marketing consultancy with a strong track record in ecommerce and high intent lead generation. Within only three months of collaboration, House Solution Egypt recorded a 10 percent growth in closed sales, with a visible uplift in inquiries and occupancy rates for Apartments For Rent in Maadi.

Key Case Study Highlights

• 10 percent growth in closed deals within three months.
• Higher quality leads for Apartments For Rent in Maadi and similar categories.
• Full funnel tracking from ad click to signed contract.
• Improved site experience and conversion rate on key landing pages.
• Scalable performance framework ready for other cities and property types.

The Starting Point: Strong Brand, Fragmented Digital Funnel

Before partnering with The Commerce Gear, House Solution Egypt already enjoyed strong word of mouth and a loyal base of owners and tenants. The website ranked for several location based queries related to Apartments For Rent in Maadi, and organic traffic arrived from search engines and social platforms.

However, performance data was fragmented across tools and channels. Campaigns on search and social were running, but it was difficult to connect impressions and clicks to real bottom line outcomes such as signed contracts and renewed leases. This is a common challenge in real estate, as confirmed by studies on digital marketing and attribution models.

House Solution Egypt identified three core challenges:

• No single source of truth for lead quality, cost per acquisition and revenue per campaign.
• Landing pages for Apartments For Rent in Maadi and other locations were informative but not fully optimized for conversion.
• Remarketing flows and nurture sequences were inconsistent, leading to missed opportunities when prospects delayed their decision.

Why Entasher.com and The Commerce Gear

Instead of relying on cold outreach or generic proposals, House Solution Egypt used Entasher.com, a marketing services marketplace that allows brands to submit requests for quotation and compare agency responses. This RFQ process helped the team clarify business objectives and expectations before the first meeting.

The winning proposal from The Commerce Gear stood out because it framed the project as a full funnel digital performance strategy rather than isolated campaigns. The plan focused on:

1. Capturing high intent demand for Apartments For Rent in Maadi, Zamalek and New Cairo via search and marketplace style placements.
2. Guiding visitors through a frictionless website journey, from landing on a category page to booking a viewing.
3. Building a robust measurement framework using analytics, event tracking and CRM integration.
4. Feeding insights from performance dashboards back into creative, budget and bidding decisions.

Reference materials from Think with Google and similar authority sources on full funnel strategies were used to validate the approach and align the House Solution Egypt team around a single performance language.

Designing the Full Funnel Digital Performance Strategy

1. Discovery and Data Foundation

The Commerce Gear began with a detailed audit of analytics, advertising accounts and CRM records. Events such as form submissions, WhatsApp clicks and call tracking were standardized and tagged. Property level data for Apartments For Rent in Maadi was mapped to key on site actions, including saving listings, requesting a viewing and sharing properties with colleagues or family members.

At this stage, the team set clear performance benchmarks inspired by frameworks from organizations such as the United States Small Business Administration, including cost per lead and customer acquisition cost thresholds suitable for real estate.

2. Top of Funnel: Visibility and Intent

Once tracking was in place, The Commerce Gear launched and refined campaigns across paid search and social platforms. The emphasis was on queries that indicated strong intent, such as:

• Apartments For Rent in Maadi
• Furnished apartments in Maadi near schools
• Maadi rental for diplomats

Ad copy and creatives highlighted trust factors, local expertise and the curated inventory of House Solution Egypt. Traffic from these campaigns was directed to optimized category pages, not generic home pages.

3. Middle of Funnel: Landing Page and Content Optimization

On site, the focus shifted toward conversion rate optimization. The Commerce Gear worked with House Solution Egypt to refine layout, content and calls to action on key pages such as:

• Apartments For Rent in Maadi listing page.
• Dedicated landing pages for embassies, international schools and corporate housing.
• Property detail pages for high demand buildings and compounds.

Improvements included clearer filters, responsive cards, more prominent viewing request buttons and trust signals such as testimonials and security information. Best practices from conversion rate optimization research were applied while preserving House Solution Egypt branding.

4. Bottom of Funnel: Lead Nurture and Sales Enablement

To support the sales team, The Commerce Gear implemented structured remarketing campaigns and basic marketing automation. Prospects who visited Apartments For Rent in Maadi more than once, started a form but did not submit or engaged with WhatsApp were grouped into tailored segments.

These segments received remarketing ads, reminders and curated property collections. The sales team received qualified leads with context such as last pages visited and preferred price ranges, enabling more relevant conversations.

5. Always On Optimization Loop

The outcome of these steps was a continuous feedback loop. Each week, The Commerce Gear and House Solution Egypt reviewed dashboards that combined:

• Traffic by channel and campaign.
• Lead volume and cost per lead by property type and location.
• Sales pipeline stages and revenue per channel.

This loop informed adjustment of bids, budgets and creative, as well as updates to landing pages and on site content for Apartments For Rent in Maadi and other focus segments.

Results After 3 Months: From Data to Revenue

Within three months of implementation, House Solution Egypt recorded measurable improvements across the funnel. The headline result was a 10 percent increase in closed sales, including both rental contracts and high value renewals.

While the exact numbers are confidential, the direction of change is clear. The combination of structured tracking, funnel aligned campaigns and iterative optimization generated more opportunities from the same or slightly increased media investment.

In practical terms, this meant higher occupancy in Maadi buildings, faster turnaround on listings and stronger relationships with owners who valued data backed leasing performance.

Impact on Apartments For Rent in Maadi and Other Segments

The category of Apartments For Rent in Maadi was the strongest beneficiary of this transformation. Because search intent is concentrated and competition is intense, even small improvements in click through rate and conversion rate translated into meaningful revenue gains.

What Changed on the Maadi Apartments Funnel

• Improved ranking and ad quality scores for key Maadi related search terms.
• Faster page load times and mobile friendly layouts for Maadi listings.
• Clearer value proposition for expatriates, including bilingual content and location guides.
• Better alignment between ad copy, landing page messaging and call center scripts.

How the Framework Extends to Other Areas

The same playbook is now applied to other high potential categories, including villas in New Cairo and offices in Maadi. Because the tracking and optimization framework is reusable, House Solution Egypt can scale campaigns without rebuilding the funnel from scratch.

This modular approach mirrors recommendations from leading consulting firms such as McKinsey on real estate digitization, where repeatable performance models are key to sustainable growth.

Key Lessons for Real Estate Brands in Egypt

The experience of House Solution Egypt and The Commerce Gear offers practical lessons for other agencies and brokers who want to grow sales for high intent categories such as Apartments For Rent in Maadi.

1. Start with a clear RFQ and selection process. Platforms like Entasher.com help you frame your needs, compare options and choose a partner based on fit, not only price.
2. Invest in measurement before media. Without a solid tracking foundation, it is impossible to know which channels and creatives are driving real contracts.
3. Think in funnels, not channels. Prospects move from discovery to evaluation to decision. Your campaigns, content and sales processes should reflect that journey.
4. Prioritize high intent categories. In the case of House Solution Egypt, Apartments For Rent in Maadi provided the quickest route to measurable ROI.
5. Build an optimization habit. Weekly reviews and data driven adjustments sustain growth beyond the initial campaign burst.

People Also Ask: Apartments For Rent in Maadi and Digital Performance

Ready to Grow Your Maadi Rentals with a Full Funnel Strategy

If you manage Apartments For Rent in Maadi or other high value properties in Cairo and want to replicate the success of House Solution Egypt, now is the ideal moment to act.